Even as a teenager, I had to learn how important financial education is. I was only able to do my year abroad in the USA because my parents had saved for me for years - this experience has shaped my life. Today, I bring my management background and my passion for finance to show families: You can achieve great things with a clear strategy and small steps.

As a father of three, I know exactly what it feels like to want to provide for your children's future. From an early age, I saw my mother being sold bad financial products - and that's what sparked my love of numbers and transparency. With my background in banking and economics, I now help parents to understand their finances clearly and get the best out of them for their children.

My journey into the world of finance began with an envelope full of share ideas - a gift that sparked my enthusiasm for investing. Since then, I have pursued one goal: to empower families to take their financial future into their own hands. As the founder of ETF4Kids, I combine an entrepreneurial spirit with the ambition to provide honest, independent and understandable advice.

Even as a child, I learned in my parents' restaurant how hard you have to work for money - and how important it is to use it wisely. Later, I gained experience in investment banking and international financial projects. Today, I use this knowledge to design simple and clear processes at ETF4Kids - so that parents can find a secure pension solution without stress.

My parents' investment made it possible for me to come to Germany to study - and this gift changed my life. Today, I want to pass on exactly this knowledge. At ETF4Kids, I mainly support families with an international background and help them to understand the German financial system. My goal is to give parents the security that their children can start the future strong and free.

I know what it feels like to start adult life without a financial cushion. This experience has shaped me - and it is the reason why I want to encourage parents today: start small, but get started. Because it will make all the difference for your child later on. At ETF4Kids, I get our message out there - with real stories and practical tips. My aim is to reach as many parents as possible who want to give their children a financially strong start in life.

I’ve always cared deeply about being there for others and taking responsibility. As the Executive Assistant at ETF4Kids, I support the team behind the scenes and ensure that everything runs smoothly, with structure, attention to detail, and a lot of heart. With an open ear, strong commitment, and a genuine eye for detail, I help make sure families feel supported and understood. Because trust, clarity, and a good feeling are essential foundations for long-term decisions - especially when it comes to a child’s financial future.

When I think back to my studies, I see one thing above all: my mother. She is self-employed and paid for everything from her own income - my rent, my life, my studies. I'm still incredibly grateful to her to this day. But looking back, I also know that it would have been so much easier for both of us if she had built up savings for me early on. This experience still shapes me today. It shows me how much children and parents benefit from thinking about the future early on. That's exactly why I chose ETF4Kids.

Finances were never just numbers to me – they were always about whether people are treated fairly. During my time working at a bank, I quickly realized that many clients came to us with real concerns but rarely received honest solutions. That felt wrong. So I left my job to offer the kind of guidance people deserve: clear, transparent, and genuinely on their level. Growing up without financial security shaped me deeply. Nothing was saved for me, so I wanted to understand early on how to use money wisely and plan for the long term. This experience taught me how powerful financial education – and truly fair advice – can be. At ETF4Kids, I can finally do what matters most to me: support parents the way I wish someone had supported my own family — honest, understandable, and always with the goal of giving children real opportunities. Seeing how even small monthly contributions can change a child’s future reminds me every day why I chose this path.

I'm usually the first voice parents hear when they reach out to ETF4Kids. And I know how much can be going on in that first moment: uncertainty, open questions, sometimes also skepticism after experiences with other providers.

That's exactly why it matters to me that this first contact doesn't feel like a sales call. I listen, answer questions honestly, and say so clearly when an appointment doesn't make sense right now. My job isn't to talk parents into a consultation – it's to find out whether our advice really fits their situation.

What I love about this role: I see every day how much relief can come from a single first phone call – when someone feels they're being taken seriously.

From my own experience, I know how valuable it is when parents start early to provide for their child. My parents did exactly that for me back then, and that financial cushion later gave me security and helped carry me through more challenging times as well. I am still very grateful for that today.

At ETF4Kids, I have been part of the back office since day 1, taking care of everything that needs to work reliably, from data and processes to digital tools that support our team in day-to-day work.

I work calmly, precisely, and in a structured way, and I am proud to do my part in helping even more children later start life with a strong financial foundation.

My parents came to Germany as young students and worked hard to build a new life from scratch. As the first “German generation,” I learned early on what it means to take responsibility – especially when it comes to money. Still in school, I started exploring stocks and ETFs and quickly realized how essential financial education really is. At ETF4Kids, I found everything my family once needed: honesty, transparency, and heart. Today, I help parents give their children the opportunities they may not have had themselves – with clarity, foresight, and a solid plan for the future.

Emilia is part of our customer support team and often the first voice families hear at ETF4Kids. She makes sure questions are answered quickly and every family feels in good hands from day one.

Sofie looks after families once the savings plan is in place: she stays in touch, checks that everything runs the way it was agreed, and is there when life changes and the plan has to change with it.

Aaron makes sure everything fits together behind the scenes: he develops our processes and supports the team in day-to-day operations — so that our time goes where it belongs, to the families.